World Class Content.
World Class speed.

No kidding. For over four decades combined with the team, we’ve tried, tested and transformed content creation in fitness industry. We’ve honed our craft and pioneered new ways to leave an indelible mark through video content.

So, for every gym owner, health/fitness brand, and fitness events that want to elevate their content game, we’re for you.

Work With Us Our Work

Our

Mission.

Vision.

Creating high impact, hair-raising content for fitness brands that want to truly connect with their audience, delivered at speed.

To continue to set the benchmark for world-class strategy and content creation in the fitness industry.

Mission

Creating high impact, hair-raising content for fitness brands that want to truly connect with their audience, delivered at speed.

Vision

To continue to set the benchmark for world-class strategy and content creation in the fitness industry.

Invest in growth

We push each other to extract the most out of ourselves and go beyond it. Working with us is a sign that you’ve invested in growth. That you’re ready to be a part of the content revolution.

An ELITE TEAM

We’re a fitness content agency that doesn’t settle for just good enough. We’re intent on outdoing our best. We’re here to break new ground, set the standard

Change content

We’re pioneers on a quest to transform content from a fluffy add-on to an unskippable core for brand success. We’re here to create unique content at speeds so thrilling, others beg to be a part of it.

capture moments

We’re always on alert to capture moments of pure magic. Breathtaking instances that set apart “meh-moments” from “hair-raising moments.” Unforgettable shots that tell epic stories.

Our Story.

We started as a ragtag team of storytellers hell-bent on narrating the fitness scene in Perth. Maybe that could have been good enough... but we don’t settle for good enough. As a result, today, we’re a premium content creation agency for fitness brands that want to stand out.

We are more than a group of passionate content creators. We are pioneers transforming content from a series of hastily edited shots to capturing hair-raising moments that tell unique brand stories.

We’re here to break new ground, set the standard, and leave the competition hopelessly chasing us.

Tell Epic Stories

2015

Perth Fitfam started in 2015 as an instagram resharing platform created to share and showcase all of the perth fitness community and quickly grew a massive following with People of Perth getting behind #perthfitfam as the world's largest city based fitness community (true story).

2015

2016

Our vlogs and content journey. In 2016 we started the first episode of Perth Fifam TV which was a blog series where we went around local fitness events and gyms showcasing all that was out there in Perth which also grew into Perth Fitfam Podcast which was constantly ranked top 30 in the Apple Podcast charts for Fitness Podcasts.

2016

2020

Our content agency transformation happened in 2022 when Andy Crawshaw joined the team. Fitness businesses loved our content, we worked with events and brands and so it was a natural transition in evolving into a Fitness Content Agency.

2020

NOW

Dropping the "perth" from Fitfam. As the agency and our team continued to grow, so did our client demand Australia wide. By market demand outside of Perth it was clear we were no longer JUST "Perth" fitfam.

NOW

Our Team

Get to know our elite team infusing attitude and altitude in brands.

Managing Director

Brendo Mccormack

Creative Director

Andy Crawshaw

Creative Strategist

Matt
Tupper

Managing Director

Brendo Mccormack

Creative Strategist

Matt
Tupper

Position

First name,
last name

Position

First name,
last name

Position

First name,
last name

Creative Director

Andy Crawshaw

Position

First name,
last name

Position

First name,
last name

Position

First name,
last name

Position

First name,
last name

Brendo McCormack

Managing Director

Andy Crawshaw

Creative Director

Matt Tupper

Creative Strategist

We’re hiring!

If you’re looking to hone your craft, maybe we have a spot for you.

Open Positions

"The Fitfam team has been a key element in helping us to grow our business and in bringing the highest quality content to our socials, over the last three years. Taking care of key areas in our marketing to allow us to focus on building the business. Can’t recommend the team enough."

Sean Coote

Founder, Frog Grips

“The team at Fitfam are our go to for all of our content creation needs. Their attention to detail, ability to nail briefs and produce some of the most epic social media content are the reasons we keep coming back. No one is better in WA!!”

Lauren Mills

Studio Owner, Fitstop

“This team is exceptionally talented. From the very first event concept meetings to the intricate details of branding, marketing planning, graphic design, videography, and social media marketing, they have exceeded all expectations. Working with them to relaunch our brand has been an absolute dream. Their creativity and dedication shine through in every project, delivering perfection every single time. Highly recommend!”